Painfully Hip 2011: Spring / Summer Trend Editorial

If you know me, you know how exciting it was for me to put thrift store clothes and seconds-from-the-grave candy apple platforms on a recent Harper’s BAZAAR cover model. Have you ever felt preemptively intimidated by a 16 year old before?
Yeeeah, I mean …me neither

I could also mention that this editorial was thrown together in less than 24 hours, but I won’t. The inspirations ranged from “punk” and “tomboy” to “feminine 1940s-60s silhouettes,” with sources from American Apparel to St. Vincent de Paul… all with a decidedly juicy color pallette. Our team was perfection and we had a blast.

spring 2011 vintage trends

spring summer 2011 vintage trends

spring 2011 vintage trends

spring 2011 vintage trend

spring summer vintage trends 2011

spring summer 2011 vintage trends

spring 2011 vintage trends

Jeanne Johnston model spring 2011 vintage trend american apparel crinoline petticoat

Photos by Matthew Priestley
Written and styled by Amber Mortensen, Painfully Hip
Model- Jeanne Johnston, FORD
MUA – Lizzy Marsh
Hair – Amy Freudenberg

Special Thanks to Abraham Cooper, Jasmine Jarrett and Matt Wade at American Apparel, Tucson.


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